When Anshul Gupta founded Quick Clean in 2010, the laundry industry in India was largely unorganized, dominated by dhobis and small local setups with little standardization or sustainability. Drawing on his background at PwC, Anshul saw an opportunity to bring structure, technology, and scalability to an often-overlooked service sector.
What began as India’s first community laundromat has since evolved into a network supporting hotels of every scale; from boutique properties to major chains, with efficient, technology-driven, and environmentally conscious laundry solutions.
In this conversation, Anshul reflects on Quick Clean’s journey, the challenges of changing perceptions within hospitality, and how the company continues to balance innovation, sustainability, and service excellence in a fast-evolving industry.
Anshul, take us back to the beginning — what sparked the idea for Quick Clean?
When I started Quick Clean in 2010, laundry in India was still fragmented and largely unorganized. It was dominated by dhobis and mom-and-pop stores that lacked structure, standardization, and sustainability. Having worked at PwC, I understood the power of systems, scalability, and financial discipline — and I saw laundry as an industry ready for transformation.
That spark became our purpose. Quick Clean wasn’t built just to sell equipment; it was created to revolutionize how laundry is perceived and delivered. We began with India’s first community laundromat, determined to make laundry professional, technology-driven, and sustainable.
From independent properties to large hotel chains, how have you tailored your services to meet the varying needs of different hospitality segments?
Our approach is built on understanding scale. The laundry needs of a boutique hotel are very different from those of a 500-room chain. For smaller hotels, we design compact, zero-capex On-Premise Laundry (OPL) setups that maximize efficiency without heavy investment.
For large chains like IHCL, Marriott, Hyatt, and Accor, we focused on standardization and integration — using technology to ensure consistency across properties. Regardless of size, our clients rely on us for one thing: Dependable laundry operations that deliver quality, sustainability, and peace of mind.
How does technology drive efficiency, consistency, and sustainability in your operations? Can you share a few examples?
Technology has always been at the heart of Quick Clean. From smart dosing systems that optimize detergent use to Certus MIS software that tracks productivity in real time, we use data to make operations lean and predictable.
Our machines are built for energy efficiency, automation, and operator comfort — all while ensuring consistent wash quality. These innovations allow hotels to reduce costs, improve turnaround time, and meet global hygiene and sustainability standards.
How is Quick Clean helping hotels reduce their environmental footprint — from water usage to detergents to energy efficiency?
Sustainability isn’t a buzzword for us — it’s built into our DNA. Through technology and process optimization, we’ve helped hotels reduce water usage from 25L/kg to just 9L/kg, saving over 450 million liters of water and cutting ~160 million kg of carbon emissions.
Our ReWeave 360 program — India’s first circular economy initiative in the laundry space — helps extend linen life and recycle textile waste into useful products. For many of our hotel partners, this has been transformational — they’ve achieved world-class laundry outcomes with zero heavy investment and measurable environmental impact.
What’s your current reach across India, and are there plans to expand into Tier II/III cities or overseas markets?
Quick Clean today operates in 38 cities across India with a team of over 1,500 strong, serving leading hospitality brands across the country. Tier II and III cities are now our fastest-growing markets as the hospitality sector expands rapidly beyond metros. We recently extended our footprint in cities like Indore, Bhopal, Vitthalpur, Jamshedpur, Lucknow to name a few.
Globally, we’re studying data and feasibility and will shortly plan to enter SE Asia and Middle East.
What have been the biggest challenges in working with the hospitality sector — and what have hotels taught you about service excellence?
When we started, the biggest challenge was perception. Laundry was viewed as an unstructured, “back-end” task — not as a strategic operation. Changing that mindset took persistence. Convincing investors and clients about professional laundry’s potential wasn’t easy, but it pushed us to innovate.
Working with leading hotels taught me the true meaning of service excellence. Technology can improve processes, but empathy, consistency, and reliability define trust. Hospitality is all about delivering perfection every single time — and that’s exactly the benchmark we’ve set for ourselves.
What’s next for Quick Clean — any new services, tech integrations, or strategic partnerships we should look out for?
The future is about intelligent, circular, and data-driven laundry. We’re investing in AI-based predictive maintenance, expanding our linen rental and waste-to-product models, and building a fully tech-enabled sustainability platform that connects every aspect of the laundry lifecycle — from energy usage to carbon savings.
Our long-term goal is clear: To make India the global benchmark for sustainable laundry systems. As we grow, we’ll continue collaborating with global partners like Electrolux Professional, Jensen, Ecolab and Trevil to bring cutting-edge solutions to our clients.
From a single laundromat in Delhi to a ₹300 Cr enterprise recognized for sustainability and innovation, Quick Clean’s story is proof that passion and persistence can transform even the most traditional sectors.
As we look ahead, our mission stays the same — to make laundry smarter, greener, and more efficient for every hotel we partner with.
If it’s Clean, it’s Quick Clean.
