McDonald’s India – North and East today announced actor Sara Arjun as its Brand Ambassador, marking a nostalgic homecoming for the young star who once won hearts in a beloved McDonald’s television commercial as a child.
Years later, Sara returns to the brand in a new role, celebrating the joy of sharing meals and the timeless connection many customers have grown up with at McDonald’s. A long-time fan of the brand, she now also joins McDonald’s as its Brand Ambassador.
Launch of the Buddy Meal
The collaboration comes to life through the launch of a new TVC introducing the Buddy Meal, a value-packed offering designed for friends who love sharing good food and great moments together.
The Buddy Meal includes two burgers, customers can choose between the iconic McAloo Tikki or Veg Surprise along with two Coke and one medium fries, bringing together familiar favourites in a meal made for two.
A Campaign Built on Nostalgia
The Buddy Meal film revives the classic “girlfriend–boyfriend” banter with a nostalgic twist. Sara jokes about modern relationships demanding grand gestures, only for her buddy to admit he just wants a McAloo Tikki—celebrating the joy of simple moments.
The film ends with the line, “Shukar hai McDonald’s Buddy Meal for 2 hai… starts at just ₹119,” as the duo shares the meal, echoing the campaign message “Khao Meal, Baat Ke.”
Leadership and Actor Comments
Commenting on the association, Anant Agarwal, Vice Chairman, MMG Group and CPRL, said, “At McDonald’s India – North and East, we have always believed in creating moments that bring people together. Sara’s return to McDonald’s is a wonderful reminder of the deep emotional connections many customers have grown up with. With the Buddy Meal, we are celebrating friendship, nostalgia and the simple joy of sharing a McDonald’s meal together at great value.”
Sharing her thoughts, actor Sara Arjun said, “McDonald’s has been a special part of my journey since childhood. Returning to the brand for this campaign feels incredibly nostalgic. The Buddy Meal captures the simple joy of sharing food and laughter with friends, and it’s wonderful to be part of a story that brings back such fond memories while creating new ones.”
