IHG Hotels & Resorts announces a new multi-year partnership with global NGO Action Against Hunger in support of its invaluable work to combat food insecurity and hunger for millions of people around the world.
It’s estimated that one in three people globally are uncertain where their next meal will come from due to poverty, conflict, inefficient food systems, and climate change. Through thousands of hotels in communities across more than 100 countries, IHG has long supported efforts to improve food security, support disaster relief efforts, and provide skill training as part of a pledge to improve the lives of 30 million people in its Journey to Tomorrow responsible business plan.
To complement the global programmatic initiatives across markets like America, Africa, and Asia, IHG has been exploring ways to support specific local nutrition programmes in India. Several IHG hotels in the country have been engaged in meal preparation and food distribution across NGOs, old-age homes, and blind schools.
For decades, Action Against Hunger has been preventing, detecting, and treating hunger, with its world-renowned screen, treat, and sustain programme providing help across East Africa, Central Africa, West Africa, Asia, the Americas, the Middle East, and Europe. Moreover, since 2010, Action Against Hunger has been assisting communities in India in addressing malnutrition, which is affecting approximately one-third of children under five in India.
IHG will help support and fund Action Against Hunger’s nutrition programmes, with a specific focus on screening initiatives designed to spot early signs of malnutrition in children and provide potentially lifesaving treatment through local community outreach programmes. IHG will also seek to grow awareness of this critical issue among millions of guests around the world and allow them to donate IHG One Rewards points to the cause. For example, every 10,000 points donated is enough to screen approximately 124 children for malnutrition, an essential first step towards the care they need, and on average, 7,500 points can support a malnourished child with nutritious food for six weeks and help bring them back to health.
Elie Maalouf, CEO of IHG Hotels & Resorts, said, “Food sits at the heart of our hotels and hospitality, nourishing people and communities, and yet sadly, we know it remains in desperately short supply for millions of people, despite enough being produced to feed everyone on the planet.
This is a problem the world can solve if societies, organisations, and businesses work together. IHG Hotels & Resorts is proud to partner with Action Against Hunger on their life-saving work, in addition to the many other long-standing partnerships we have with incredible charities in local markets. Collectively, we want to help create lasting change in a world where people are nourished, always welcome, and always respected.
Ashwini Kakkar, Chair, Action Against Hunger International Network, said, “While hunger is a widespread challenge, for the first time in human history, we have the ability to end chronic hunger for everyone, for good. Realising that vision will take bold action, we are grateful for IHG’s will, wisdom, and leadership in advancing this vital cause. Hunger makes it harder for hundreds of millions of people around the world to learn, work, dream, and realise their full potential. IHG’s generous support will help advance our work to create a world where every life is well nourished.”
As part of IHG’s purpose to provide ‘True Hospitality for Good’, this work will complement existing partnerships IHG and its hotels have in many local markets that together aim to strengthen the food system in a community, from providing training and tools to reduce food waste to diverting surplus food to those in need. Existing partnerships focused on food security for IHG include local food banks, No Kid Hungry in the US, OzHarvest in Australia, and Too Good To Go in Europe.
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