Bollywood superstar Sanjay Dutt’s award-winning Scotch whisky, The Glenwalk, is on a meteoric rise, setting new industry benchmarks with its latest launch; a sleek and stylish 200ml Nip bottle. Since its launch in December 2024, the 200ml Nip bottle has been a game-changer, selling an impressive over 3,00,000 bottles in just 45 days. Designed for convenience, affordability, and premium quality, this new offering is redefining the whisky experience for enthusiasts across the state.
Dominating the Maharashtra Market
Maharashtra, already a dominant market contributing 68% of The Glenwalk’s overall sales, has embraced this new format, with listings in over 1,400 wine stores and more than 3,500 bars.
With a strong presence in Maharashtra’s 32 districts, the momentum continues to build as the brand sets an ambitious target of expanding into 3,000 more permit rooms over the next two months, further solidifying its presence in the region. With a price tag of just ₹500, the 200ml format allows more consumers to experience The Glenwalk’s exceptional quality and rich, smooth taste, making it the perfect choice for both seasoned whisky connoisseurs and new enthusiasts.
A Vision for Accessibility and Premium Quality
“With The Glenwalk, our mission has always been to deliver a world-class whisky experience that is both accessible and premium,” said Mokksh Sani, Founder of Living Liquidz, Mansionz, and Co-founder of Cartel Bros. “The launch of our 200ml Nip bottle is a strategic move to bring our signature Scotch to an even wider audience. The response has been phenomenal, and we’re only getting started.”
Internationally Acclaimed Excellence
Since its launch in June 2023, The Glenwalk has earned a reputation as a premium Scotch whisky with international acclaim, securing a Gold Medal at ProWine 2023, a Silver Medal at the London Spirits Competition 2024, and a Silver Medal at the IWSC 2024. These accolades underscore the brand’s unwavering commitment to quality, a vision driven by co-founders Mokksh Sani, Jitin Merani, Rohan Nihalani, Manish Sani, and Chief Business Officer Neeraj Singh.
Sanjay Dutt’s Endorsement
Bollywood superstar and The Glenwalk’s brand ambassador, Sanjay Dutt, also shared his excitement about the latest development. “The Glenwalk is all about celebrating life’s finest moments, and this new 200ml Nip bottle makes it even easier to enjoy a great Scotch anytime, anywhere. I love how it brings premium quality to more people in such a convenient way.”
A Whisky Revolution in the Making
With demand soaring and expansion plans in full swing, The Glenwalk’s 200ml Nip bottle is proving to be more than just a new size—it’s a movement, redefining premium whisky consumption in India.
