Posted inF&B

Anushka Sharma champions healthy eating with Slurrp Farm’s new millet-based noodles

"This nutritious option is something I am happy to be a part of, and it reflects our commitment to promoting better choices for families,” she says

Slurrp Farm, a healthy kids’ food brand backed by Bollywood actor Anushka Sharma, launched a new, healthy Instant Noodles which brings nutrient and fibre rich millets (Jowar) and wholegrains to children through one of their favourite foods.

Instant noodles are the quick, one pot version of regular noodles and enjoy widespread popularity in the snack category. Unlike many of the variants available, Slurrp Farm’s Instant Noodles contain no ultra-processed maida or preservatives, and are air-dried and not fried. 

Available in two flavours which kids will love – Yummy Masala and Mild Masala – it’s available at Rs 35 (57g) in grocery stores across India and leading e-commerce platforms such as Amazon, as well as on www.slurrpfarm.com.

“By offering these nutritious, millet-based Instant Noodles, Slurrp Farm is bringing a healthier twist to a beloved childhood classic. It’s all about making wholesome choices accessible and enjoyable for both kids and parents. This nutritious option is something I am happy to be a part of, and it reflects our commitment to promoting better choices for families,” Anushka Sharma, Wholsum Foods (Slurrp Farm) Investor and Brand Ambassador said.

“We’ve always believed in introducing healthy foods and supergrains to kids through the things they love to eat, and we are excited to launch Slurrp Farm’s new Instant Noodles introducing a nutritious, and delicious, millet-based option in this hugely popular category.  Our new Instant Noodles brings health-conscious Indian parents a zero junk, nutrient and fibre rich version of one of kids’ most loved tiffin, and snack time, foods. While instant noodles are often fried, Slurrp Farm’s are air-dried. Made with Jowar (Millet) and wholegrains they are free of maida and preservatives,” say Meghana Narayan and Shauravi Malik, Co-Founders, Wholsum Foods – Parent Company of Slurrp Farm.