After a milestone year that saw Sanjay Dutt’s The Glenwalk emerge as Maharashtra’s No. 1 selling Scotch whisky, the brand has continued its steep upward trajectory surpassing 1.50 lakh cases sold as of November 2025 and setting its sights on an impressive 2.40 lakh cases by March 31, 2026.
Breakout performance and national expansion
In 2025, The Glenwalk broke out as Maharashtra’s highest-selling Scotch, building on its earlier 60,000-case performance despite a volatile global whisky market. By the final quarter, the brand had scaled its momentum to a national footprint across key states and duty-free channels. In the year ahead, it will also unveil a bold new range of contemporary statements.
Leadership insight: Cartel Bros.
Mokksh Sani, Founder of Living Liquidz & Mansionz and Co-founder, Cartel Bros., said, “2025 has validated everything we believed about The Glenwalk: its craft, its distinct taste, and its resonance with today’s Indian consumer. Crossing 1.60 lakh cases by November is a testament to this momentum, but we are only getting started. With robust demand and clear market opportunities, we are confidently targeting 2.70 lakh cases by March 2026. The Glenwalk is not just growing, it is shaping the future of premium Scotch consumption in India.”
Leadership insight: Sanjay Dutt
Sanjay Dutt, Co-founder, The Glenwalk, added, “Watching The Glenwalk win hearts across India has been incredibly fulfilling. 2025 was a landmark year, and the awards we’ve received reaffirm the passion and precision behind this brand. As we look to 2026, our vision is even stronger—greater reach, deeper consumer connections, and a commitment to delivering a world-class Scotch experience crafted for India.”
