Uttar Pradesh Eco Tourism Development Board (UPETDB) has opened its doors for private investment, inviting bids for the operations and maintenance of 11 world-class eco-tourism destinations developed across the state.
Strategic Locations Across Uttar Pradesh
Spanning Ayodhya, Chitrakoot, Ballia, Barabanki, Lalitpur, Banda, Jalaun, Kushinagar, Sitapur, Maharajganj, and Milkipur in Ayodhya district, these destinations bring together natural beauty, cultural heritage, and modern eco-friendly infrastructure, positioning Uttar Pradesh as India’s emerging eco-tourism leader.
Unique Experiences for Travellers
From Ayodhya’s floating restaurant to Jalaun’s Pachanada confluence, Barabanki’s Baghar Lake, Kushinagar’s Sohrauna Tal, Banda’s Kalinjar Fort, and Lalitpur’s Kakrawal Waterfalls, each site offers unique experiences with ready-to-use facilities, making them prime eco-tourism investments.
First-Mover Advantage and Revenue Potential
With 65 crore visitors in 2024, Uttar Pradesh is emerging as India’s tourism powerhouse. These eco-tourism sites offer a first-mover advantage, diverse revenue streams, and a 15-year concession (extendable to 30), blending sustainability with profitability.
Leadership Vision
“Uttar Pradesh is not only developing eco-tourism sites, it is creating destinations of pride and prosperity. These projects are designed to conserve nature, showcase our heritage, and at the same time, generate employment and empower local communities. I invite investors and operators to partner with us in shaping these sites into India’s most admired eco-tourism landmarks,” said Tourism and Culture Minister Jaiveer Singh.
“These 11 destinations are a carefully curated mix of nature, heritage, and culture. Whether it is river confluences like Pachanada, spiritual wetlands like Sohrauna Tal near Kushinagar, or wellness escapes like Udhela Lake in Ayodhya, we have ensured that each site reflects both ecological sensitivity and tourism potential. Our goal is to position Uttar Pradesh as a global leader in responsible and experiential tourism,” said Prakhar Misra, Director (Eco), UP Tourism.
Inclusive Growth and Community Engagement
The model ensures inclusive growth by engaging local self-help groups, artisans, and youth in operations, strengthening community livelihoods alongside world-class tourist experiences.
Transparent and Credible Allocation
Transparent e-tendering at etender.up.nic.in will allocate sites to the highest premium (H1) bidders, reinforcing credibility and openness in the process.
Eco-Tourism as an Immediate Opportunity
By transforming natural lakes, riversides, and heritage landscapes into sustainable destinations, Uttar Pradesh is making a clear statement: eco-tourism is not the future—it is the opportunity of today.
