Hotelogix, a leading global cloud-based hospitality technology provider, and its distribution brand, AxisRooms, are hosting a special hospitality event, Hotelogix & AxisRooms Connect 2024. The event is scheduled for September 5, 2024, from 5:30 pm onwards at The Ballroom of Roseate House, Aerocity, New Delhi. This event, with Booking.com as its principal sponsor, is dedicated to domestic and homegrown hospitality brands.
Currently, homegrown hotel brands control about 60% of the total number of branded rooms available in the country. Riding high on rising religious, medical, leisure, and cultural tourism, these brands are thriving year-on-year. In 2023, the majority of property signings in the hotel market were spearheaded by domestic hotel operators, accounting for a remarkable 72% of the total signings, with each property having around 70 keys on average. They have effectively connected with domestic travellers, especially the growing middle and upper-middle class with higher spending power. Their ability to rapidly expand into Tier 2 and Tier 3 cities is awe-inspiring, and their success is a source of pride for the entire hospitality industry.
Aditya Sanghi, CEO of Hotelogix, said, “Recognising the power of homegrown hotel brands is essential, as these champions are the heart and soul of India’s vibrant and diverse hospitality industry. We take pride in working with many such leading brands, and we aim to unite them and the minds driving their growth to discuss the shared challenges, trends, success, and opportunities specific to this segment.”
The event will offer attendees a unique platform to exchange compelling narratives of triumph over mutual obstacles, drawing inspiration from successful brands. Hotels in this segment need top-notch technology to compete with global brands. Each department should use specialised tools to work at its best. The event will have an assemblage of such leading solutions, including Restroworks for F&B, PayU for payments, KePSLA for reputation management, and HostBooks for finance, as promoters of the event. Their participation and support underscore the significance of this event and highlight the strong partnerships that drive the hospitality industry forward.
