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ButterHands debuts at Select Citywalk with a bold cookie-first vision

The Melt House team launches a design-forward, Gen Z–led cookie brand built on indulgence and craft.

Butter Hands, the newest venture from the team behind Melt House, has officially launched at Select Citywalk, bringing with it a confident promise: to serve what the brand believes are “the greatest cookies in the world.”

What began as a small experiment inside the Melt House kitchen soon turned into a cult favourite at 32nd Avenue, Gurugram, where limited batches sold out consistently and built a loyal following. Encouraged by the overwhelming response, ButterHands now makes its flagship debut at one of Delhi’s most iconic retail destinations.

From kitchen experiment to cult following

The journey of ButterHands is rooted in curiosity and iteration. Early trials within Melt House revealed a growing appetite for indulgent, high-quality cookies that felt both familiar and elevated. As word spread and demand surged, the idea evolved from an in-house experiment into a standalone concept—one ready to take centre stage.

The launch at Select Citywalk marks a significant milestone, positioning ButterHands as a destination brand rather than just an extension of its parent kitchen.

New York–style cookies with character

Carrying forward Melt House’s culinary discipline, ButterHands centres its offering on New York–style cookies that are generous, hand-shaped, and unapologetically bold. Each cookie weighs close to 130 grams and features a molten, stuffed centre paired with a crisp top—designed to deliver contrast, texture, and indulgence in every bite.

A bold debut menu

The opening line-up includes:

  • Salty Nutella Drip ft. Walnutz
  • Dark Choco PB Smash
  • Caramelized White Choc & Berries Riot
  • Vegan Coconut Frenzy
  • Oreo Velvet Drip Cookie
  • Banoffee Caramel Anarchy Cookie
  • Hot Choc Marsh Melt Cookie

These cookies are paired with Melt House favourites such as Hot Chocolate, Iced Chocolate with Malt Cream, malted milkshakes, and curated coffee selections.

Founder’s vision behind the indulgence

“ButterHands is our love letter to indulgence,” says Rohit Beniwal, Founder.
“The whole concept is built around one simple and focussed idea: make really good cookies and bake them fresh, every single day. Our recipes and processes are continuously rigour-tested to create extraordinary flavour profiles. These cookies reflect the pedigree around our products we built at Melt House, but they have their own attitude—bold, expressive, unapologetically Gen Z and very now.”

Precision, testing, and craft

Leading the kitchen at ButterHands, Manushka Kapoor, Head Chef, adds,
“We spent months perfecting the dough and the fillings. Every cookie goes through multiple tests before it makes it to the menu. Our goal was simple: to create a cookie that feels familiar yet thrilling in every bite.”