Araiya Hotels has formed a new strategic alliance with Paras Corporation (India & Middle East) to elevate its public relations efforts. This partnership is crucial to the brand’s growth, enabling Araiya to utilize Paras Corporation’s extensive experience in media relations and innovative communication strategies.
The goal is clear: to significantly amplify Araiya Hotels’ luxury and experiential offerings and strengthen its position in key markets across India ensuring greater visibility for its commitment to exceptional guest experiences.
Message from the founder and CEO
Quote from Amruda Nair, founder and CEO, Araiya Hotels and Resorts – “2025 has been a transformative year for Araiya Hotels with three exceptional new resorts launched across Rishikesh, Haridwar, and Gir. As we continue our ambitious expansion with upcoming properties in Rajasthan and Kerala, partnering with Paras Corporation brings invaluable luxury brand expertise to elevate the Araiya narrative. This collaboration perfectly aligns with our vision to redefine boutique hospitality across India’s most coveted destinations.”
Perspective from Paras Corporation
Quote from Saloni Mahajan Narang, director of Paras Corporation India & Middle East – “Having followed Amruda and Araiya’s journey, I am truly honored to be associating with such a prestigious and respected brand to further increase their awareness across India.”
Araiya Hotels’ commitment and portfolio
Araiya Hotels blends contemporary design with the local soul, creating immersive experiences for every traveler. The group’s portfolio includes:
● Essence by Araiya: Signature luxury experiences
● Araiya Hotels: The flagship brand combining style and comfort
● Soul by Araiya: Value-conscious options for characterful travel
● Araiya Anthology: A collection of unique, experience-focused properties
