LaRiSa Hotels and Resorts launches 8fold, a new brand in the mid-market segment to service a burgeoning set of upper-middle-class travellers looking for comfortable, sustainable, and affordable accommodation.
Expanding LaRiSa’s Hospitality Portfolio
The first three to be introduced under this brand are 8fold by LaRiSa Shimla, 8fold by LaRiSa, Jibhi in Himachal Pradesh, 8fold Pinecrest by LaRiSa Bhimtal in Uttarakhand, and the fourth 8fold by LaRiSa, Siolim in Goa will open shortly.
The Mid-Market Shift in Hospitality
The launch of the 8fold mid-market brand comes at an opportune time as travellers are now reflecting a shift towards mindful and purposeful travel by seeking properties that offer privacy, follow sustainable practices, unique experiences, and wellness.
Founder’s Vision for 8fold
Priya Thakur, Founder and CEO, LaRiSa Hotels and Resorts, commenting on the launch of the new mid-market brand, said: “8fold by LaRiSa is not just about boutique stays—it’s about reimagining hospitality through a lens of mindfulness, integrity, and guest-first service. Welcome to a hotel experience that values authenticity as much as guest comfort.”
LaRiSa’s Ambitious Expansion Plans
The company has been operating luxury and boutique hotels. By the end of 2025, it hopes to have at least 50 hotels across the brands, including 8fold, operating in India and beyond.
Says Randhir Narayan, Director, LaRiSa Hotels and Resorts, “As for owners who would like to partner with us, our comprehensive support with facility planning, operations, sales, marketing, and technology will assist them in creating a standardized product and also benefit them as they will be part of a brand that is managed and marketed under an organized sector.”
The Eightfold Philosophy: A New Approach to Hospitality
8fold by LaRiSa is a collection of boutique hotels that embrace mindful hospitality, inspired by Buddha’s Eightfold Path. Its core principles include:
Right Concentration (Sustainable Growth)
Right View (Guest-Centric Vision)
Right Intention (Intentional Service)
Right Action (Responsible Practices)
Right Speech (Honest Communication)
Right Livelihood (Fair & Inclusive Employment)
Right Effort (Continuous Movement)
Right Mindfulness (Attentive Care)
Introducing 8fold by LaRiSa: The First Hotels
- 8fold by LaRiSa Shimla
Located just a short drive from the heart of Shimla, 8fold by LaRiSa Shimla offers 83 rooms and suites with floor-to-ceiling windows showcasing city and mountain views. The hotel features modern amenities, including a spa, and outdoor spaces, providing a peaceful and comfortable stay. - 8fold by LaRiSa, Jibhi
A boutique resort nestled among deodar and pine trees, 8fold by LaRiSa, Jibhi offers 9 keys and is complemented by an apple orchard and the pristine “Hidib” stream, a tributary of the Tirthan River. Featuring distinctive blue stones from Rewalsar in Mandi, the resort blends traditional Kathkuni architecture with stone and wood, reflecting Himachal Pradesh’s heritage. Located just an hour from Kullu Airport, it offers easy access by road and air. - 8fold Pinecrest by LaRiSa Bhimtal
This is a 20-key boutique resort that blends modern comfort with the region’s natural beauty. Set against lush greenery and tranquil hills, the resort offers well-appointed rooms with scenic views, cozy interiors, and essential amenities. Whether waking up to a misty sunrise or enjoying a quiet moment on a private sit-out, guests experience comfort and a deep connection with nature. - 8fold by LaRiSa, Siolim
It offers 15 stylish rooms, a serene pool, and warm hospitality. Nestled near the scenic Chapora River, this boutique retreat provides a peaceful escape while being close to Goa’s vibrant beaches, lively markets, and hidden gems. The resort blends contemporary elegance with the region’s natural beauty, offering the perfect balance of comfort and serenity.
