Radisson Blu Hotel, Dwarka, appointed Shweta Brijesh as the new Head of Marketing. Shweta joins us with an impressive career spanning over 15 years, marked by her deep expertise in brand marketing, strategic communication, and hospitality management.
Shweta began her journey in the industry with VLCC, where she served as Marketing Manager, focusing on corporate partnerships and business growth strategies. She later managed marketing initiatives for notable brands such as The Claridges Hotels, The Leela Kempinski, and DoubleTree by Hilton during her time with creative agencies like Bounce Communication and Bang In The Middle.
Her most recent role was with Four Points by Sheraton, New Delhi, where she held the position of Head of Marketing. During her tenure, Shweta was responsible for driving key marketing strategies, managing the Marriott Bonvoy Loyalty Programme, increasing brand awareness, and executing high-impact campaigns to promote the hotel’s amenities, particularly its F&B outlets. Before this, she held a leadership position at Lemon Tree Hotels, overseeing brand launches, media relations, and online reputation management.
Shweta’s creative approach and hands-on leadership have earned her recognition across various industries, including hospitality, real estate, and consumer goods. Her extensive experience with clients such as BMW India, Mall of India, and Pacific Group further demonstrates her ability to lead marketing initiatives that deliver exceptional results.
At Radisson Blu Dwarka, Shweta will be responsible for spearheading marketing efforts, driving brand engagement, and enhancing guest experiences through innovative campaigns and communication strategies.
