Cox & Kings has launched five new franchise outlets in Faridabad, Gurgaon, Dharamshala, Agra, and Ahmedabad. The move reinforces the company’s strategic commitment to tapping into the evolving travel aspirations of India’s Tier 2 and emerging urban centers, at a time when demand for personalized, experience-driven travel is soaring.
With a clear focus on accessibility, local presence, and customer convenience, the new franchises are part of Cox & Kings’ larger vision to establish 200 franchises over the next two years, making travel planning seamless and trustworthy across the length and breadth of the country.
Karan Agarwal, Director at Cox & Kings, said, “There’s a major shift underway in the Indian travel landscape. Aspirational travel is no longer confined to metros. People in Tier 2 cities and upcoming urban centers are increasingly looking for curated, reliable travel experiences, both domestic and international. Our franchise expansion is aimed precisely at addressing this growing demand with trusted service and local touchpoints.”
Meeting diverse travel needs
The five newly launched outlets have been strategically chosen for their unique market potential and demographic relevance. Faridabad serves as a vital bridge between the rising middle-class population of the city and the affluent, travel-savvy audience from neighbouring South Delhi. Gurgaon, with its dynamic mix of corporate professionals and upwardly mobile families, presents strong demand for premium and bespoke holiday experiences.
In Dharamshala, a city known for its consistent tourist inflow and young, transient population, the franchise aims to bridge leisure travel with strong community-based engagement. Meanwhile, Agra, historically positioned as a tourism magnet, is now witnessing a notable rise in outbound travel interest among its local residents.
Finally, Ahmedabad, one of western India’s fastest-growing economic hubs, offers a rich blend of international curiosity, family-led travel planning, and a culture increasingly inclined toward global exploration. Together, these locations represent a carefully curated mix of established and emerging travel markets in India.
Franchise-led, experience-focused growth
The newly launched franchises will offer a comprehensive suite of services, including group tours, fixed departures, luxury vacations, and custom itineraries. Additionally, standalone services such as flights, hotel bookings, visa assistance, and travel insurance will also be available, giving travelers the flexibility to plan trips their way.
This expansion comes as Indian travellers increasingly move towards experiential travel, self-designed itineraries, and seamless planning solutions. From first-time flyers to seasoned globetrotters, Cox & Kings’ local franchises aim to become one-stop travel partners across customer segments.
