Paras Corporation India and the Middle East will now take over the PR mandate of Relais & Châteaux for the GCC region. The firm has been acting as the media guardian for Relais & Châteaux for the Indian subcontinent and Southeast Asia since 2020.
The brands currently under the delegation are SUJÁN JAWAI, Suján Sher Bagh, and SUJÁN The Serai in Rajasthan; Sitara Himalaya in Himachal Pradesh; Niraamaya Surya Samudra and Malabar House in Kerala; Ahilya by the Sea in Goa; Cape Weligama, Ceylon Tea Trails, and Wild Coast Tented Lodge in Sri Lanka; and Restaurant Sühring in Bangkok and Masque in Mumbai, which are a part of the World’s 50 Best Restaurants dining stars.
Talking about the new mandate, Joerg Drechsel, the owner of Malabar House Hotel in Fort Kochi, the first Relais & Châteaux property in India and also a Delegate of Indian Subcontinent, Greater China & Southeast Asia and Member on the Board of Directors of Relais & Châteaux, said, “The GCC has been a key market for Indian Subcontinent hotel owners and the numbers keep increasing year on year. Plus, the added routes and increase in air connectivity make the Indian Subcontinent a preferred one-flight destination. Hence, it was a timely and strategic decision to amplify the visibility of our delegation through Paras Corporation India and the Middle East, which has been associated with Relais & Châteaux since 2020.”
