Booking.com released the 2023 edition of its APAC Travel Confidence Index (TCI). The report offers insights into the mindsets of APAC travellers and the profound impact of economic and global uncertainties on their travel decisions. Of the 11 APAC markets surveyed, India emerges as the country with the second most confident travellers, closely behind Hong Kong. China comes in third followed by Singapore and Taiwan.
Despite complex global challenges, including inflation, geopolitical instability, climate change and supply chain disruptions, this year’s research uncovers a striking paradox: A remarkable 86% of Indian travellers are brimming with optimism about their future travel plans, while 61% have no intention of postponing their travel plans in the next 12 months.
Even more striking, over half (59%) of these travellers intend to maintain, if not increase, the number of trips they take and 68% intend to increase their travel expenditure budget for the year ahead.
Santosh Kumar, Country Manager for India, Sri Lanka, Maldives and Indonesia at Booking.com, says, “The survey clearly demonstrated that despite the ongoing global and economic hurdles, there is a prevailing sense of positivity and enthusiasm among travellers. A significant 84% of respondents are actively planning their next trip within the upcoming 12 months. Our Travel Confidence Index 2023 shows that despite certain macroeconomic headwinds and fewer COVID-19 restrictions, APAC travellers’ spirit of adventure and desire to make lifelong travel memories remain unwavering and robust. We are confident that the travel sector will continue to thrive in the years to come with this zest and enthusiasm for travelling among people.”
