With a strategic intent to target the growing demand for quick getaways, Thomas Cook (India) Limited – India’s leading omnichannel travel services company, and its Group Company, SOTC Travel, have expanded their portfolio with the launch of ‘India’s Incredible Short Breaks’.
The extensive range of approximately 150 short breaks include value to luxury air-inclusive and land-only, ready-to-book and customizable holidays. The companies have maximised the current low-season to offer attractive pricing and special deals/discounts to accelerate demand.
The Thomas Cook and SOTC India Holiday Report – May 2023 reveals high intent for short breaks: 82% respondents indicating preference for multiple (3-4) minications. This formed the rationale behind the launch of India’s Incredible Short Breaks. What is noteworthy is that this demand is emerging from not just India’s metros and mini-metros, but also tier 2-3 cities.
Thomas Cook and SOTC’s India’s Incredible Short Breaks feature a wide range of destinations including Kashmir, Himachal, Rajasthan, Andamans, Goa, Kerala, Tamil Nadu, North East, Madhya Pradesh, Andhra Pradesh. Also drivable destinations like Shimla, Palampur, Dalhousie, Kufri, Chail, Manali, Uttarakhand from Delhi; Mahabaleshwar, Lonavala, Nashik, Aurangabad from Mumbai and Pune; Coorg, Kabini from Bengaluru; Tirupati, Kanchipuram, Pondicherry, Mahabalipuram from Chennai. Spiritual options include Varanasi, Prayagraj, Dwarka, Somnath, Puri, Shirdi.
