Posted inF&B

Chai Point celebrates Diwali with two new beverages

The QSR has also launched sleeves with lids for its 100 per cent bio-degradable cups that are specially designed for the festive occasion

Chai Point, a chai-led beverage platform, adds flavour to Diwali celebrations with traditionally inspired beverages for a delightful, warm, and a joyful experience. Chai Point stores across India are geared up to welcome everyone and ‘Light Up Togetherness’ during the festive season.

Chai Point has introduced to their menu, exclusive premium and innovative interpretations that are inspired by traditional Indian classics such as, ‘Saffron Golden GLAM Enchante (Cold) and ‘Saffron Golden Chai Latte (Hot)’, which are made from the finest ingredients like almonds, saffron and turmeric. This rich and indulgent golden beverage is a must have to experience the true spirit of the festivities. Each of these premium handcrafted drinks comes with a freshly whipped cream treat that enhances this rich indulgence further. This delectable golden concoction will be available as a limited time offering until 15th November 2022.

On this festive occasion, Amuleek Bijral, CEO, Chai Point, said, “Diwali holds incredible significance as a source of light and hope for Indians around the world. It is the perfect opportunity to “light up togetherness” among our families and communities. In line with our brand purpose, we are excited to welcome our customers and deliver a great cup that brightens lives and brings people together with some rich traditional indulgences across our stores”.

Apart from these, Chai point becomes the first key player in the Chai category to introduce sleeves with take away cups and lids to elevate the Chai lover’s experience. The sleeves designed specially to commemorate the festive occasion are 100% recyclable craft paper which go along with cups and lids made of wheat husk and bagasse. Chai Lovers can look forward to having a great festive experience that is environment conscious as well.