The Westin Rishikesh Resort and Spa, the first Westin branded property in the Himalayas, has announced the appointment of Rohit Chhokar as Director of Sales and Marketing. With over 14 years of expertise in innovating and implementing strategies in the hospitality industry, Rohit will be focusing on optimizing the resort’s revenue performance as well as establishing the brand’s positioning of being the most versatile and preferred resort in the Himalayas.
With the new position, Rohit will be instrumental in implementing strategies to enhance the brand reputation by driving innovative campaigns. Being a seasoned sales leader, he will spearhead business plans to deliver profitability and continue the successful growth trajectory for the hotel brand. Rohit is synonymous with being result oriented, with an analytical and passionate approach to marketing, sales, and revenue management.
Rohit has held key positions across renowned hospitality brands including Marriott International, Starwood Hotels and Resorts, JHM Interstate Hotels and Resorts, and Wyndham Hotels and Resorts.
Apart from being passionate about wellness, Rohit enjoys playing basketball and exploring new places.
