Dubai’s resurgent tourism industry is celebrating a successful first half of 2023, after welcoming a record 8.55 million international overnight visitors, compared to 8.36 million tourists in H1 2019. Surpassing pre-pandemic visitation levels and further bolstering the city’s bid to become the world’s most visited destination, the latest data published by Dubai’s Department of Economy and Tourism (DET) represents the industry’s best ever H1 performance.
The 20% YoY visitation growth contributes to the goal of the Dubai Economic Agenda 2033, launched by His Highness Sheikh Mohammed bin Rashid Al Maktoum, Vice President and Prime Minister of the UAE and Ruler of Dubai, to consolidate the emirate’s status as one of the world’s top three cities.
The record H1 performance reflects the successful and diverse city-wide drive to market the destination, with the unwavering support of stakeholders and partners, and under the guidance of Dubai’s visionary leadership. It also reaffirms Dubai’s position as the fastest recovering destination globally, and far exceeds the projection made by the United Nations World Trade Organisation that international tourist arrivals could reach between 80-95% of pre-pandemic levels this year.
Sheikh Hamdan bin Mohammed bin Rashid Al Maktoum, Crown Prince of Dubai and Chairman of The Executive Council of Dubai, said, “The remarkable surge in international visitors witnessed by Dubai in the first half of 2023 further demonstrates its emergence as one of the brightest spots not only in the worldwide tourism sector but also the broader global economic landscape. This accomplishment has been made possible by the foresight of Dubai’s leadership, whose vision and prudent polices fortified its resilience in the wake of global challenges and enabled it to rebound more swiftly than other markets. While the growth of international visitation reinforces Dubai’s rise as a major global tourism destination, it also signifies its status as a pivotal hub for trade, investment and enterprise.”
