With five outlets across Mumbai and Pune, Effingut opened doors in Kolkata recently, marking the brand’s entry into the Eastern India. The pub is located in Park Street, the main thoroughfare that houses Kolkata’s finest line-up of classic restaurants and watering holes as well as hospitality chains from across the world.
Established in 2014, Effingut was created in the spirit of offering a relaxed space to unwind with no set rules. The cocktail bar and pub taps into the taste and lifestyle of the contemporary urbanite.
The 350-seater brewpub is spread across an area of almost 7500 sq. ft., divided into multiple sections, from the casually sprawling main area to niche private dining areas and a pleasant outside seating space. Interior designer Minnie Bhatt, created the Effingut spirit by adding a quirky spin to the interior design without losing the warmth and comfort of the inspiration.
Although no two Effingut pubs are exactly the same, yet will have certain elements that make them instantly recognisable like the famed “beer direction marker”, an art installation with head gear, something fun with TV screens, the quintessential ‘Bobby’ and the most beloved element of them all, the Effingut mascot, Borrel.
Living up to the brand’s ethos of being characterized by an easy-going air, Effingut’s menu is inspired by pan Asian, Indian and continental cuisines. Diners can choose between comfort, with ‘Green Curry’’, ‘Biryani’ or ‘Pasta’ and adventure, with ‘Bacon Swirls’ or selections from the menu’s spicy ‘Red Hot Chillies N Peppers’’ section. Some fan-favourites across the board are
Burmese Khow Suey’, ‘Maharashtrian Thecha Chicken’, ‘Pork Ribs’, ‘Butter Chicken’ and ‘Biryanis’, to name a few.
To suit the local palate, the Kolkata outlet will have a range of exclusive dishes such as ‘Tangra Style Chilli Chicken’, ‘Kosha Mangsho’ and ‘Grilled Bhetki with Caramel Mash & Fennel & Orange Salad’ amongst others. In desserts, the ‘Sizzling Brownie with Ice Cream’ flambéed at their table shall leave patrons drooling for more.
The cocktail menu not only promises some of the Effingut favourites but also exclusive concoctions created to evolve the art of craft mixology. Having invested in some state-of-the-art equipment, the new beverages menu, exclusive to Kolkata, includes unique ingredients such as house-made green tea kombucha, liquid smoke, oak chips, lapsang souchong tea, sous vide coffee and orange blossom water. Some of Effingut signatures include ‘Corpse Reviver No. 2’, ‘A Bath With A Stranger’, ‘Cigar Smoked Old Fashioned’ and ‘Cafe Brûlée’.
The bespoke Effingut experience will have a weekly line-up of events such as pub quizzes, live bands and DJ nights. Home-grown talent DJ Markuz will be man the DJ console with his team every night.
Manu Gulati, Founder and Owner, Effingut said, “We are beyond excited to finally bring the Effingut experience to Kolkata, a city that loves its food and is home to some of the best that the F&B industry has to offer – and ever-evolving in the space! While we’re opening with the full arsenal of signature cocktails, food and weekly events, our craft beers are what we are known for and we hope to receive our brewery license soon. We intend to set a new benchmark for the pub-going experience in the city of joy!”
