Posted inBusiness

Have room, will travel

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Indisputably, India is one of the hottest travel destinations internationally; domestic tourism too is seeing an upsurge, with more Indians wanting to explore their own country.

Moreover, business opportunities across cities have picked up tremendously – no more is this confined to the few chosen main metros.

Seeing all the potential therein, investors and developers decided to cash in on the many avenues available, be it luxury, heritage, or business – it is estimated that as many as 40 international brands will be represented in India by 2011 and 55,000 new rooms will be operational by 2013 across the metros as well as Tier II markets.

However, it is also undeniable that many cities are now seeing an over saturation level. There are markets where supply is far outweighing demand, leading hoteliers to ponder on the wisdom of investing in those cities.

In the cover story this month, developers as well as key hoteliers debate on the merits of adding further inventory to these cities, while the unanimous view would be that tertiary and secondary markets will now see the dawn of a new day.

Further, Indian holidaymakers are now keen to consider and travel to hitherto untested tourist spots such as Coorg, various parts of Kerala apart from the time-tested ones and even, the north-east.

To make this thinking a success of course, various agencies will have to collude, including travel and tour operators, the state governments and aid from the Centre in terms of infrastructure and accessability – which remains a bugbear in taking forward development to various areas of the country.

And speaking of rooms and infrastructure in the same breath, one wonders how geared Delhi/NCR is at this point in time, for the challenging task of hosting the Commonwealth Games this October.

While those hoteliers who have newly opened up their properties/are confident of doing so in the next quarter, are gung-ho about the incoming business, there are others who say that room inventory is going to fall short of the anticipated target and are frankly sceptical that the capital city will be ready in time.

I must confess that on a recent visit to Delhi just last week, the amount of work that still remains to be completed poses an alarming sight. Are we going to land up with egg on our faces in another ‘chalta hai’ bid, or will we somehow meet the timelines and put up a spectacular show for the world? Do write in with your views.