Mobikon launches mEngage, a solution for customer engagement and marketing for the restaurant

Mobikon, a provider of online customer engagement solutions for the restaurant industry, launched mEngage, a solution for customer engagement and marketing for the restaurant industry. This platform promises to allow restaurants to drive precise customer engagement programs in a seamless manner and also harness the power of big data to enhance customer experience.
mEngage’s smart campaigning technology allows restaurants to engage customers in a personalized manner, reducing manual hours in interaction. The anytime, anywhere access to all digital information – including data from third party sites – with a single dashboard, enables seamless transactions on the cloud. With this technology, restaurants can engage with customers across all digital touch points, launch and run targeted campaigns to get better return on investment.
“mEngage will help a restaurant capture a customer’s journey with their brand,” said Samir Khadepaun, founder and CEO, Mobikon. “It is a ‘day zero’ platform that will offer any restaurant business the agility to get ‘FutureReady’ while reaping the benefits starting today”, added Khadepaun.
Mobikon also became the lead investor for the seed round raised by Hipcask and will leverage this partnership in order to unlock the potential in the gifting and pre-pay platform. Hipcask, India’s first beverage discovery and gifting app raised a seed round led by Mobikon, a Singapore-based restaurant marketing and customer engagement platform. Hipcask has loyalty prepaid cards called Passports that work across multiple brands and offer consumers value by pre-paying for 10 beverages.