ITC Hotels has partnered with Magzter, a digital reading destination, to offer unlimited digital magazines and newspapers across all its properties in the country. Under this partnership, ITC Hotels & select Welcome Hotels have enabled contactless Smart Reading Zones, thereby giving unlimited free access to over 5,000 popular magazines and newspapers on the Magzter app.
ITC Hotels’ guests can enjoy reading the magazines and newspapers on their mobile devices while they are anywhere inside the hotel premises. This includes guest room, restaurants, conference hall, lobby or the spa. This facility can be accessed by anyone entering the property, including in-house guests, customers of other services, visitors and employees.
The Magzter app offers magazines and newspapers across 40+ categories including automotive, business, comics, entertainment, fashion, health, lifestyle, news, politics, science, sports, technology and travel. They are spread across over 60 spoken languages including English, Hindi, Tamil, Telugu, Kannada, Malayalam, Marathi, Gujarati and Spanish.
Anil Chadha, COO – ITC Hotels stated “From the first chain to go single use plastic free, pioneering Sunya Aqua-zero mile water in glass bottles to usage of radiation harmonisers and unique wellness concepts through our home grown brand ‘KayaKalp Spa’, ITC Hotels has embedded best low contact practices in its operations. The association with Magzter caters to people of all age groups and with diverse interests. While businessmen can stay updated with leading business magazines and newspapers, family travelers can relax by binge-reading popular fashion, lifestyle and entertainment magazines. Kids are sure to love reading their favorite comics in an exciting digital format too!”
Girish Ramdas, CEO, Magzter Inc, stated, “During these unprecedented times, we’re immensely pleased to partner with ITC Hotels and turn all their properties into Smart Reading Zones. We firmly believe that guests will love indulging in unlimited reading on the Magzter app even as they enjoy the world-class hospitality of ITC Hotels.”
