This August, The Beer Café is spreading some beer cheer with the ‘International Beer Month’. The festivity will run till 31st August across all its outlets in Delhi, Gurugram, Mumbai, Bengaluru, and Chandigarh, giving beerophiles an opportunity to enjoy and celebrate their favourite golden brew with a pint or two!
Adding more zest to the celebrations, the brand has introduced ‘Beer Bingo’, where users get free beer instead of money. Bingo tickets will be made available in all outlets for customers, who can order beers from the countries mentioned on the ticket and get the server to stamp their tickets. Once all the countries are stamped, patrons can get a new ticket with their completed ‘bingo’. Here’s the interesting part: customers can choose any country mentioned in the new ticket and avail a pint of premium brew from that country for free! And if they still want to keep on with the beer-romance, they just have to grab another ticket.
Commenting on the concept, Rahul Singh, founder and CEO, The Beer Café said, “With the International Beer Day, we thought ‘how can we restrict the joie de vivre associated with beer to a single day?’ This is why we have launched a month-long celebration with our International Beer Month – Beer Bingo. The additional twist is a perfect way to celebrate our unique offerings sourced from all over the world, as well as the vast amount of joy beer has brought to us over the years! We look forward to enjoy a month-long beer extravaganza!”
